What does this policy cover?

This policy describes how we (referred to as “we” or “us“) will make use of your data when you interact with us through our websites and all of the webpages, subdomains and subparts of the platform (our “Platform“).

It also describes your data protection rights, including the right to object to some of the processing that we carry out. More information about your rights, and how to exercise them, is set out in the “What rights do I have?” below. If you are under the age of 18 you are not permitted to create a profile on our Platform. If an adult creates a profile on your behalf, it is the adult who enters into this policy and agrees to its terms.

Summary of how we use your data

  • We use your personal data in order to provide the services to you, for service administration purposes, to personalize the content you see on the Platform, to identify your location and to improve the services offered to you.
  • Data is shared with companies or entities processing your data on our behalf and on our instruction.
  • Where we rely on your consent, such as for processing your data in order to provide personalized services to you, or sending direct marketing in relation to our relevant products and services, or other products and services provided by us, you can withdraw this consent at any time.

What information do we collect?

We collect and process personal data about you when you interact with our Platform or if you interact with us in person.

Collecting information for Black When you subscribe to our mailing list, we may collect  information from you such as your name, position, company, email and mobile number. The supply of your information is voluntary, but the more you tell us about yourself, the better we can tailor our content to you. Information requested in connection with your Black Paper request will be set out at the relevant section of the Platform and may include (by way of example only):

  • General information such as your first and last name, email address, phone number, and company name.

How do we use this information, and what is the legal basis for this use?

We process this personal data for the following purposes:

  • As required to conduct our business and pursue our legitimate interests, in particular:
    • verifying your identity
    • communicating with you
    • sharing your data as required for the service from time to time
    • to monitor use of our Platform and online services, and use your information to help us monitor, improve and protect our content, services and Platform, to provide you with the most user-friendly navigation experience (both online and offline)
    • to personalize our Platform (including any future platforms), products or services for you
    • we use information you provide to investigate any complaints received from you or from others about our Platform or our products or services
    • we will use data in connection with legal claims, compliance, regulatory and investigative purposes as necessary (including disclosure of such information in connection with legal process or litigation)
  • Where you give us consent:
    • we may send you direct marketing in relation to our relevant products and services, or other products and services provided by us, our affiliates, and carefully selected partners
    • we place cookies and use similar technologies in accordance with our Cookies Policy and the information provided to you when those technologies are used
    • on other occasions where we ask you for consent, we will use the data for the purpose which we explain at that time, such as for the purposes of preparing user recommendations.
  • For purposes which are required by law in response to requests by government or law enforcement authorities conducting an investigation.

Withdrawing consent or otherwise objecting to direct marketing

Where we rely on your consent, you will always be able to withdraw that consent, although we may have other legal grounds for processing your data for other purposes, such as those set out above. In some cases, we are able to send you direct marketing without your consent, where we rely on our legitimate interests.  You have the right to opt-out of direct marketing. You can do this by contacting us at privacy@createdbyblack.com.

Who will we share this data with, where and when?

We will keep your data generally confidential but we may share your data in the following instances:

  • We will share your personal data with third parties where we obtain your consent at that time. We will only share the specific personal data which you authorize us to share with such third party. In such case they will be a data controller and they may have their own privacy terms detailing how they use that personal data.
  • Personal data may be shared with government authorities and/or law enforcement officials if mandated by law or if required for the legal protection of our legitimate interests in compliance with applicable laws.
  • Personal data may also be shared with third party service providers, who will process it on behalf of us for the purposes identified above. Such third parties include (without limitation) providers of website hosting, maintenance, and other related services.
  • Personal data may also be shared with professional advisers acting as processors or joint controllers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services to us.
  • In the event that our service is privatized, sold or integrated with another business, your details will be disclosed to our advisers and any prospective purchaser’s adviser and will be passed to the new supplier of such services.
  • If you are accessing our Platform from within the European Economic Area (“EEA“), your data might be accessed, collected and/or stored on servers outside of the EEA.

What rights do I have?

You have the right to ask us for a copy of your personal data; to correctdelete or restrict (stop any active) processing of your personal data; and to obtain the personal data you provide to us for a contract or with your consent in a structured, machine readable format. In some cases where you have requested that your personal data is deleted, we may still have to keep this data on our Platform as the removal of such data will impact other data. In such cases, you can request that such data is anonymized.

In addition, you can object to the processing of your personal data in some circumstances in particular, where we don’t have to process the data to meet a contractual or other legal requirement, or where we are using the data for direct marketing.

These rights may be limited, for example if fulfilling your request would reveal personal data about another person, or if you ask us to delete information which we are required by law to keep or where we have compelling legitimate interests in keeping.

To exercise any of these rights, you can get in touch with us using the details set out below.

The provision of certain information is mandatory for the provision of certain services: if the relevant data is not provided, then we might not be able to provide you with certain services. All other provision of your information is optional. However, note that failure to provide the optional data means that we will not be able to send you communications about the goods and services that may be of interest to you, nor personalise the way that our content is presented to you.

How do I get in touch with you?

We hope that we can satisfy queries you may have about the way we process your data. If you have any concerns about how we process your data, or would like to opt-out of direct marketing, you can get in touch by emailing us at privacy@createdbyblack.com.

How long will you retain my data?

In the event that you wish to deactivate your account, a red flag goes on our database and, whilst people cannot use the personal information, it stays on the system for a period of one year for administration purposes before being deleted. We will only keep your content for as long as is reasonably required for the purpose(s) for which it was submitted.

Where we process personal data for marketing purposes or with your consent, we process the data until you ask us to stop and for a reasonable period after this (to allow us to implement your requests). We also keep a record of the fact that you have asked us not to send you direct marketing or to process your data indefinitely so that we can respect your request in the future.

In respect of children’s data, parents and guardians give us their consent to collect and use the data of minors by providing their details.

Changes to the policy

This policy may be updated from time to time. When updated the “last updated” date below will be amended and the new privacy policy will be posted online.

Cookie Policy

What does this policy cover?

This policy describes how we (referred to as “we” or “us“) will make use of cookies and similar technologies to recognize you when you visit the platform (our “Platform“). It explains what these technologies are and why we use them, as well as your rights to control our use of them.In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Black ApS) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like analytics, interactive content and advertising). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Platform to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Platform for aanalytics, advertising and other purposes. This is described in more detail below.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the opt-in form when you arrive on the page. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The specific types of first and third party cookies served through our Platform and the purposes they perform are described below.

Analytics and Customization Cookies

These cookies are strictly necessary to provide you with services available through our Platforms and to use some of its features, such as access to secure areas.

Name:__cfduid
Purpose:Used by Cloudflare to identify individual clients behind a shared IP address, and apply security settings on a per-client basis. This is a HTTP type cookie that expires after 1 year.
Provider:adsymptotic.com
Service:CloudFlare View Service Privacy Policy
Country:United Kingdom
Typehttp_cookie
Expires in:
30 days

Analytics and Customization Cookies

These cookies collect information that is used either in aggregate form to help us understand how our Platform are being used or how effective our marketing campaigns are, or to help us customize our Platform for you.

Name:_gat#
Purpose:Enables Google Analytics regulate the rate of requesting. It is a HTTP cookie type that lasts for a session.
Provider:.createdbyblack.com
Service:Google Analytics View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 minute
Name:_ga
Purpose:It records a particular ID used to come up with data about website usage by the user. It is a HTTP cookie that expires after 2 years.
Provider:.createdbyblack.com
Service:Google Analytics View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 year 11 months 29 days
Name:_gid
Purpose:Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.
Provider:.createdbyblack.com
Service:Google Analytics View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 day

Advertising Cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Name:fr
Purpose:Used by Facebook to collect a unique browser and user ID, used for targeted advertising.
Provider:.facebook.com
Service:Facebook View Service Privacy Policy
Country:Ireland
Typeserver_cookie
Expires in:
2 months 29 days
Name:lidc
Purpose:These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn’s marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider:.linkedin.com
Service:LinkedIn View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 day
Name:bcookie
Purpose:Used to optimize the range of advertising on Linkedin
Provider:.linkedin.com
Service:Linkedin Ad Analytics View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 year 11 months 30 days
Name:UserMatchHistory
Purpose:These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn’s marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider:.linkedin.com
Service:LinkedIn View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
30 days
Name:_fbp
Purpose:Facebook tracking pixel used to identify visitors for personalized advertising.
Provider:.createdbyblack.com
Service:Facebook View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
2 months 29 days

Social Networking Cookies

These cookies are used to enable you to share pages and content that you find interesting on our Websites through third party social networking and other websites. These cookies may also be used for advertising purposes.

Name:bscookie
Purpose:Cookie used for Sign-in with Linkedin and/or for Linkedin follow feature on 3rd party websites
Provider:.www.linkedin.com
Service:Linkedin Ad Analytics View Service Privacy Policy
Country:United States
Typehttp_cookie
Expires in:
1 year 11 months 30 days

Unclassified Cookies

These are cookies that have not yet been categorized. We are in the process of classifying these cookies with the help of their providers.

Name:lissc
Purpose:__________
Provider:.www.linkedin.com
Service:__________
Country:United States
Typehttp_cookie
Expires in:
11 months 30 days
Name:li_sugr
Purpose:__________
Provider:.www.linkedin.com
Service:__________
Country:United States
Typehttp_cookie
Expires in:
2 months 29 days
Name:lang
Purpose:__________
Provider:.www.linkedin.com
Service:__________
Country:United States
Typehttp_cookie
Expires in:
session
Name:lang
Purpose:__________
Provider:.ads.linkedin.com
Service:__________
Country:United States
Typehttp_cookie
Expires in:
session

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Websites or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Targeted Advertising

Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the bottom of this Cookie Policy indicates when it was last updated.

Contact Information

Black Aps
Snaremosevej 23 | 7000 Fredericia
C/O: Birkegade 8, kld | 2200 København N
Phone: +45 4091 0702 | CVR Nr.: 2651 2565
Email: privacy@createdbyblack.com

Last updated: 21 April 2020

Terms and Conditions

All Content is Protected by Copyright Laws

Images, text, software, documentation, electronic text and image files, audio and video files and clips, and other materials on the Platform are protected by copyright laws and may be covered by other restrictions as well. We retain all rights it may hold, including copyright, in data, image, text, and any other information contained in these files. Copyrights and other proprietary rights in the material on the Platform may also subsist in individuals and entities other than, and in addition to, us. We expressly prohibit the copying of any protected materials on the Platform.

Commercial Use is Restricted

Unauthorized publication or exploitation of our files is specifically prohibited. Anyone wishing to use any of these files or images for commercial use, publication, or any other purpose must request and receive prior written permission. All requests to reproduce content from the Platform should be made with privacy@createdbyblack.com

Reservation of Rights

All rights not expressly granted herein are specifically and completely reserved. Nothing on the Platform or in these Terms and Conditions grants, expressly or implicitly, any right or license to use any content or property of any third party, or may be construed to mean that we has authority to grant any right or license on behalf of any third party.

Last updated: 21 April 2020

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